Fundamentals
How Loybox's AI product recommendations work, showing similar, complementary, upgrade and personalized products to grow your sales.
Recommendations are how Loybox suggests relevant products to each member in your online store, using AI. Instead of building rules product by product, the system learns from your catalog and from purchase behavior to show the right product at the right moment.
For online stores
Recommendations run on your connected online store: they show up on its pages (cart, product page, checkout) and go out over WhatsApp.
The types of recommendation
Similar products
Products close to the one the member is viewing or added to the cart.
Complementary (cross-sell)
Products that go with what the member is buying or already has in the cart.
Upgrades (upsell)
A better and somewhat pricier option than the product chosen, up to the price limit you define.
Personalized
Suggestions based on the purchase history of each signed-in member.
Where they appear
You choose which points of the store show them:
In the cart
Recommendations based on what the member already added.
On the product page
On adding a product, a popup with similar products.
On the home page
Personalized recommendations for the signed-in member.
At checkout
Suggestions on the payment screen, before closing the purchase.
Recommendations over WhatsApp
Beyond the store, recommendations can arrive over WhatsApp at two moments:
Post-purchase
After a purchase, we suggest products that go with what the member bought (with the delay you define, so it is not intrusive).
Win-back for inactive members
Members who stopped buying get recommendations to pull them back in.
How the impact is measured
Loybox attributes the sales that come from a recommendation: if the member buys within the attribution window after seeing a suggestion, that sale counts as generated by recommendations. That is how you see the tool's real return.
What you need to configure
Very little: the AI does the work of choosing what to show. You decide whether it is on, where it appears and which notifications go out.
Configure reviews
A step-by-step guide to turning on reviews in the Loybox dashboard, both Google reviews and product reviews (native or with your own system).
Configure recommendations
A step-by-step guide to turning on and tuning product recommendations in the Loybox dashboard, where they show up and which notifications to send.